Effective Date: [Dec 26,2024]

At Routemasters, we use cookies and similar tracking technologies to improve your experience on our website, ensure its functionality, and analyze user interactions. This Cookies Policy explains how we use these technologies and your choices regarding them.

What Are Cookies?

Cookies are small data files stored on your device (computer, smartphone, etc.) by websites you visit. They are widely used to make websites function efficiently, remember user preferences, and gather analytics.

Types of Cookies We Use

1. Essential Cookies:

   • Necessary for the website to function properly.
   • Examples: Authentication, session management, and security-related functions.

2. Performance Cookies:

   • Help us understand how visitors interact with our website by collecting anonymized data.
   • Examples: Page load times, most visited pages, and error monitoring.

3. Functional Cookies:

   • Enable the website to remember your preferences and customize the experience.
   • Examples: Language preferences and saved form inputs.

4. Targeting/Advertising Cookies:

   • Track your online activity to deliver personalized advertisements and measure ad effectiveness.

5. Third-Party Cookies:

   • Set by services we use, such as analytics tools (e.g., Google Analytics) or embedded content providers.

How We Use Cookies

We use cookies to:

• Provide essential website functionality.
• Enhance website performance and user experience.
• Track and analyze website usage to improve services.
• Offer personalized content and targeted advertisements.
• Maintain secure online transactions.

Your Choices Regarding Cookies

You have control over the cookies used on our website:

1. Browser Settings:

   • Most web browsers allow you to manage or block cookies through their settings.
   • Instructions can typically be found under “Help” or “Preferences” in your browser menu.

2. Cookie Consent Banner:

   • When visiting our website, you can accept or decline non-essential cookies via the cookie consent banner.

3. Opt-out Tools:

   • For targeted advertising cookies, you can opt out through third-party platforms like Google Ads Settings or industry initiatives like the Network Advertising Initiative.

4. Delete Cookies:

   • You can delete existing cookies from your browser at any time.

Data Collected by Cookies

Cookies may collect the following information:

• IP address and device type.
• Browser type and version.
• Referring/exit pages.
• Date and time of visits.
• User preferences and interaction patterns.

Third-Party Cookies

We use trusted third-party services for analytics and advertising. These third-party cookies are subject to their respective privacy policies. For example:

• Google Analytics: For traffic and usage analysis.
• Social Media Plugins: To enable sharing features and display content from platforms like Facebook, Instagram, or Twitter.

Changes to This Cookies Policy

We may update this Cookies Policy periodically to reflect changes in technology, legal requirements, or business practices. Please review this page regularly for updates.

Contact Us

If you have questions about this Cookies Policy or need assistance managing your preferences, please reach out to us:

• Email: info@routemasters.llc
• Phone: +1 (940) 765-1128
• Mailing Address: 108 Forest View Rd., Hickory Creek, TX, 7506